天美传媒

Mr Sajeel Ahmed, the BISC PhD student, was awarded the Audience choice award for best oral presentation for the First Annual Winter Conference organised by Research Graduate School on 28^th January 2016.

His research on 'The Influence of emoticons on communicative behaviour in social media' generated quite a lot of buzz. During the question and answer session the audience were asked to interpret the meaning of a grinning smiley face, interestingly the responses differ from person to person.

Sajeel鈥檚 research aims to understand emoticons and how it helps to enrich computer-mediated communication within the context of social media. He is supervised by Dr Markus Haag and Professor Yanqing Duan.